LEDRO, CRISTINA

LEDRO, CRISTINA  

Dipartimento di Tecnica e Gestione dei Sistemi Industriali - DTG  

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Titolo Data di pubblicazione Autori Rivista Serie Titolo libro
Unlocking the power of artificial intelligence in customer relationship management: a comprehensive analysis of critical success factors 2026 Ledro, CristinaNosella, Anna + JOURNAL OF RETAILING AND CONSUMER SERVICES - -
Analysis of visual cues and consumer preferences using eye tracking 2025 Nicolò BiasettonMarcos DiesteAlessandro FanesiCristina LedroAzemeraw Tadesse MengistuAnna NosellaMarco PietrobonLuigi SalmasoMahir SelekSilvia Villanova - - Data, Statistics and AI to Measure and Interpret People's Wellness and Security
Artificial intelligence in customer relationship management: A systematic framework for a successful integration 2025 Cristina LedroAnna NosellaAndrea Vinelli + JOURNAL OF BUSINESS RESEARCH - -
Come servire al meglio i propri clienti: il ruolo delle tecnologie digitali nella trasformazione delle relazioni con i clienti 2025 Lara AgostiniCristina LedroAnna NosellaAndrea Vinelli - - TeMa – Temi di Management – Fondazione CUOA
Eco-design as a Strategic Lever for the Circular Economy: Insights from Four Industrial Case Studies 2025 cristina ledroclara filosaanna nosellalara agostini + - - 53rd EBES Conference Abstract Book and Proceedings
Leveraging Artificial Intelligence for Sustainable Customer Relationship Management: A Critical Review and a Conceptual Framework 2025 Ledro CristinaNosella AnnaVinelli Andrea JOURNAL OF CLEANER PRODUCTION - -
Leveraging AI for Sustainable Marketing and Customer Relationship Management: A Literature Review 2024 Cristina LedroAnna NosellaAndrea Vinelli - - Proceedings of EurOMA 2024 Conference
Artificial intelligence applied to Customer Relationship Management: An empirical research 2023 LEDRO, CRISTINA - - -
Integration of AI in CRM and marketing: enabling factors, challenges and guidelines 2023 Ledro cristinaNosella Anna + - - SOI & DEMI of UNINA 2023 Conference
Integration of AI in CRM: Challenges and guidelines 2023 Cristina LedroAnna Nosella + JOURNAL OF OPEN INNOVATION - -
Artificial intelligence in Customer Relationship Management: a roadmap for a successful integration 2022 Ledro CristinaNosella AnnaVinelli Andrea + - - XXXIII AiIG Scientific Meeting
Artificial intelligence in customer relationship management: literature review and future research directions 2022 Ledro CristinaNosella AnnaVinelli Andrea THE JOURNAL OF BUSINESS & INDUSTRIAL MARKETING - -
How to assess organizational and strategic impacts of customer relationship management: A multi-perspective performance evaluation method 2022 Ledro, CristinaNosella, AnnaVinelli, Andrea EXPERT SYSTEMS WITH APPLICATIONS - -
The Future of Customer Relationship Management in the Era of Artificial Intelligence 2022 Ledro CristinaNosella Anna + - - Abstract and conference material for the 23rd European Conference on Knowledge Management
Artificial Intelligence Applied to Customer Relationship Management: An Empirical Research 2021 Ledro Cristina - - PROCEEDINGS OF THE 16TH EUROPEAN CONFERENCE ON INNOVATION AND ENTREPRENEURSHIP
The impact of Artificial Intelligence on Customer Relationship Management 2021 Ledro C.Nosella A.Vinelli A. - - Euram 2021 Reshaping capitalism for a sustainable world
Performance measurement of a CRM project: a theoretical model and empirical analyses 2020 Cristina LedroAndrea VinelliAnna Nosella - - Proceedings of the 27th EurOMA Conference - Managing Operations for Impact