LEDRO, CRISTINA
LEDRO, CRISTINA
Dipartimento di Tecnica e Gestione dei Sistemi Industriali - DTG
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Harnessing digital technologies for sustainable transformation in the wine industry
2026 Loporcaro, Claudio; Basile Luigi, Jesus; Ledro, Cristina; Varriale, Vincenzo
Unlocking the power of artificial intelligence in customer relationship management: a comprehensive analysis of critical success factors
2026 Ledro, Cristina; Nosella, Anna; Dalla Pozza, Ilaria
Artificial intelligence in customer relationship management: A systematic framework for a successful integration
2025 Ledro, Cristina; Nosella, Anna; Vinelli, Andrea; Dalla Pozza, Ilaria; Souverain, Thomas
Leveraging Artificial Intelligence for Sustainable Customer Relationship Management: A Critical Review and a Conceptual Framework
2025 Ledro, Cristina; Nosella, Anna; Vinelli, Andrea
Integration of AI in CRM: Challenges and guidelines
2023 Ledro, Cristina; Nosella, Anna; Dalla Pozza, Ilaria
Artificial intelligence in customer relationship management: literature review and future research directions
2022 Ledro, Cristina; Nosella, Anna; Vinelli, Andrea
How to assess organizational and strategic impacts of customer relationship management: A multi-perspective performance evaluation method
2022 Ledro, Cristina; Nosella, Anna; Vinelli, Andrea